Jansson's music career began when he formed a rock band, The Poets, with some of his friends in 2001. That same year, they were chosen to compete in Melodifestivalen with the song "What Difference Does It Make," but did not make it to the finals. In 2003 Jansson was a contestant in the reality show Fame Factory on TV3 in Sweden. Though he did not win, his first single, "Godmorgon världen," released in 2004, reached #1 on the Swedish charts. His follow-up single "Som sommaren" peaked at #4, but ...